Vimeo Pay-Per-Click (PPV) Marketing

As you’re probably aware, there are many ways that creators can make money by selling premium content. From a self-hosted sales funnel with exclusive members access, to setting up and uploading content to platforms like Teachable, Udemy, YouTube Membership and selling memberships to platforms like Patreon.

One of the easiest ways to get quick wins is through selling premium (PPV) videos on Vimeo. It’s a low cost option (less than $20 per month).

The pricing for premium pay-per-view (PPV) Vimeo videos can vary depending on factors such as the content’s quality, uniqueness, and the creator’s audience engagement. On average, creators typically charge between $1.99 to $19.99 for access to a single PPV video. However, prices can range higher for exclusive or specialised content.

Regarding video length, it’s common to see PPV videos ranging from 15 minutes to 2 hours, with the average falling around 30 to 60 minutes. This length provides enough value to justify the price while ensuring viewers remain engaged throughout the entire viewing experience.

In terms of revenue split, Vimeo typically offers creators a favorable split, often ranging from 90/10 to 85/15, where the creator retains the majority of the revenue. This split allows creators to maximise their earnings from each PPV sale while benefiting from Vimeo’s platform and distribution capabilities.

Simple Monetisation:
Vimeo provides an exceptional platform for creators to monetise their content through pay-per-view (PPV) videos. With its user-friendly interface and robust features, Vimeo offers creators a seamless way to sell access to their premium content directly to their audience. By leveraging Vimeo’s PPV model, creators can set their own pricing, manage access controls, and track sales analytics effortlessly. Whether it’s exclusive films, instructional courses, or live events, Vimeo’s PPV feature allows creators to reach a global audience while maintaining control over their content and revenue streams. With secure payment processing and customisable viewing experiences, Vimeo empowers creators to maximise their earning potential while delivering high-quality content to their viewers.

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Welcome to Michael Cloke, Online Marketing Strategist, your ultimate destination for mastering online marketing and mini course creation as a content creator. Whether you're a budding YouTuber, blogger, podcaster, or social media influencer, this blog equips you with the tools, strategies, and insights you need to thrive in the digital landscape. From optimising your content for maximum reach to monetising your expertise through mini courses, join me on a journey of empowerment and success in the online world.